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Shows a cut out of a spider-shaped die-cut decal on top of a pile of decals in several shapes.
Posted inPrinting Understanding Terminology

Printing Terminology: Die-Cut Decals

First, What is a Decal? Decals can be thought of as a somewhat more permanent form of a sticker or label. Decals can be printed on a variety of substrates…
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Posted inPrinting, Understanding Terminology
Packaging lid with die-cut cut-outs in the shape of leaves.
Posted inPrinting Understanding Terminology

Printing Terminology: Die-Cutting

Among the myriad technologies available in the printing industry, one of the more common processes used to create or modify printed pieces is die-cutting. A die is a sharpened steel…
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Posted inPrinting, Understanding Terminology
Mock-up of a proofs for print jobs ranging from a business card to a postcard to a business form.
Posted inPrinting Understanding Terminology

Printing Terminology: Proofs

In our last post discussing the PDF file format, we mentioned the term proof. But what exactly is a proof? A proof is a preview of how a document will…
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Posted inPrinting, Understanding Terminology
Large Adobe PDF icon.
Posted inPrinting Understanding Terminology

Printing Terminology: PDF Files

By the early 1990s, computers had practically replaced all the traditional methods used to create documents for print. The two most dominant computer platforms then as now were Apple (Macintosh)…
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Posted inPrinting, Understanding Terminology
Image of list of files of different file types on a computer.
Posted inPrinting Understanding Terminology

Printing Terminology: Common Graphic File Formats

These are the most common types of graphic or image file formats prevalent today. What is a TIFF? (.tif, .tiff) Tagged Image File Format files are pixel-based images used primarily…
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Posted inPrinting, Understanding Terminology
A logo in vector format in several sizes with high clarity.
Posted inPrinting Understanding Terminology

Printing Terminology: Vector Graphic

In our discussion of pixel images, we noted such images can always be reduced in size and image quality will not degrade. However, enlarging a pixel-based image can cause problems.…
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Posted inPrinting, Understanding Terminology
Hi-resolution photo of a face next to a low-resolution version of the same face which is shadowy and pixilated. Illustrates resolution.
Posted inPrinting Understanding Terminology

Printing Terminology: Resolution

In general terms, resolution is a measure of the clarity or visual acuity by which an image can be displayed or reproduced. In computer graphics and the printing industry, resolution…
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Posted inPrinting, Understanding Terminology
The word pixel next to a large blue circle representing one pixel.
Posted inPrinting Understanding Terminology

Printing Terminology: Bitmap & Pixel Images

The most prevalent type of image files found in the computer graphics and printing industry realm are images composed of pixels saved in a bitmap format or file type. A…
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Posted inPrinting, Understanding Terminology
Laptop with color swatches being compared with digital colors.
Posted inPrinting Understanding Terminology

Computers and Color Printing

For the next several posts we’re going to touch upon topics related to computers and printing. With the introduction of personal computers (particularly the Apple Macintosh) in the 1980s, traditional…
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Posted inPrinting, Understanding Terminology
Pile of brochures and magazines with shiny covers due to aqueous coatings.
Posted inPrinting Understanding Terminology

Printing Terminology: Aqueous Coating

Continuing on the topic of coatings as in our previous post about UV coatings, today we’ll talk about another popular coating option, aqueous coatings. Like UV coatings, aqueous coatings provide…
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Posted inPrinting, Understanding Terminology

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