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Stack of three perfect bound softback books.
Posted inBook Design and Printing Understanding Terminology

Book Printing: The Parts of a Book, Part III

Here’s our final installment naming and highlighting the different parts of a book. Afterword Similar to epilogues and postscripts, afterwords are found at the end or conclusion of the main…
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Posted inBook Design and Printing, Understanding Terminology
A stack of 6 hardback books with varied spines.
Posted inBook Design and Printing Understanding Terminology

Book Printing: The Parts of a Book, Part II

Today we’ll continue to highlight the different parts of a book. Preface Commonly found in non-fiction books, a preface (or introduction) is an essay outlining what topics will be discussed…
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Posted inBook Design and Printing, Understanding Terminology
Political mailers with union bugs.
Posted inPrinting Understanding Terminology

Printing Terminology: Union Bugs

A union bug is a small label on a printed piece indicating the piece was printed in a unionized shop. They are nicknamed “bugs” because, due to their deliberately small…
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Posted inPrinting, Understanding Terminology
Printed piece coming through press.
Posted inPrinting Understanding Terminology

When to Use Matte or Uncoated Paper Stock

Matte and uncoated paper are sometimes (mistakenly) thought to be different names for the same kind of stock. It’s helpful to know the distinction between the two so as to…
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Posted inPrinting, Understanding Terminology
Samples of four different table tents, two horizontal and two vertical with different images on each.
Posted inPrinting Promotional Understanding Terminology

Printing Terminology: Table Tents

There are printed items we encounter practically every day of our lives ranging from postcards and flyers to catalogs and magazines. Today we’ll talk about another item we frequently encounter:…
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Posted inPrinting, Promotional, Understanding Terminology
Shows multi-up on a press sheet, example of imposition in printing.
Posted inBook Design and Printing Printing Understanding Terminology

Printing Terminology: Signatures

Like so many words in the English language, signature is a term that has a multiple meanings. To the average person, a signature is how you write your name when…
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Posted inBook Design and Printing, Printing, Understanding Terminology
Array of NCR business forms on table.
Posted inPrinting Understanding Terminology

Printing Terminology: NCR Forms

Generally known as multi-part forms, an NCR Form is made using carbonless paper. The most common NCR forms are 2-part (2 sheets), 3-part (3 sheets), and 4-part (4 sheets) making…
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Posted inPrinting, Understanding Terminology
A c-fold (tri-fold) brochure in someone's hands.
Posted inPrinting Understanding Terminology

Printing Terminology: What Are C-Folds?

A C-Fold is simply another term for Letter Fold or Tri-Fold. This type of fold creates six panels of roughly equal size on the folded sheet (3 per side) and…
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Posted inPrinting, Understanding Terminology
Multiple folders standing up with different colored covers and graphics.
Posted inPrinting Understanding Terminology

Printing Terminology: Presentation Folders

In today’s digital age, presentation folders might seem to be a relic of the past. However, they remain a valuable tool to have on hand when doing sales or other…
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Posted inPrinting, Understanding Terminology
Rules and Regulations in large, bold type.
Posted inPrinting Understanding Terminology

A Beginner’s Guide to Understanding Typography, Part IV

The following rules guiding the usage of typography are not set in stone, but are offered as guidelines as how to create text that is easily read and understood. Font…
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Posted inPrinting, Understanding Terminology

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