Many problems and headaches can be avoided when undertaking a print project by consulting with your printer before the design process begins. Most commercial printers have dedicated sections on their…
A physical mock-up is a sample version of your final printed piece. A mock-up can be as simple as a digitally printed run-off of your business card or a full…
People have become familiar with the concept of landscape orientation (width is greater than height) and portrait orientation (height is greater than width) via the use of smartphones and tablets,…
One of the more useful and popular items your company or organization can offer as a promotional giveaway is a magnetic dry erase board. Affixed to the kitchen refrigerator, a…
In previous posts we talked about two type of coatings (UV Coatings and Aqueous Coatings) that can be applied to a printed piece either as a flood coat or in…
Business cards are one of the fundamental elements of any professional service's identity. The universe of promotional products adds an element to business cards that is particularly useful for service…
The gatefold method is a way of folding documents that creates a six-panel design: three panels on the front and three on the back. The left panel and right panels…
In the printing industry, when multi-page documents are bound together, the end result or product is usually referred to as a book. Books, of course, usually have covers. A book…
As explained in Printing Terminology: QR Code: “QR codes are images composed of digital data that can be printed or placed on digital pages/screens. They are designed to be scannable,…