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Mailed piece with perforated section.
Posted inPrinting Understanding Terminology

Printing Technology: Flexible Perforating

Digital presses have made it possible to individually customize each printed piece as it passes through press in a process known as variable data printing [insert link to post 35…
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Posted inPrinting, Understanding Terminology
Stack of think books with square backs.
Posted inBook Design and Printing Printing Understanding Terminology

Square Back Binding: Saddle-Stitch Binding That Looks Perfect

For books, booklets, and catalogs of less than 64 pages, saddle-stitch binding is generally the binding method of choice. While saddle-stitch binding is economical, it doesn’t create the clean, crisp…
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Posted inBook Design and Printing, Printing, Understanding Terminology
A stack of paper seen sideways and separated, indicating they are in a sequence.
Posted inPrinting Understanding Terminology

Printing Terminology: What is Collating?

For many printed items (e.g., books, booklets, etc.), once pages have been printed, they must be collected and arranged in a particular sequence governed by conventional rules (e.g., page numbering)…
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Posted inPrinting, Understanding Terminology
Multi-colored patterned image with plastic laminate coating.
Posted inPrinting Understanding Terminology

Printing: Benefits of Shrink Wrap

Shrink Wrap, as everyone knows, is the plastic film used to encase products prior to shipping. Activated by exposure to heat, the plastic shrinks to fit the shape of whatever…
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Posted inPrinting, Understanding Terminology
An array of branded promotional items: t-shirt, headphone, pens, mugs, for New Hire employee welcome kits.
Posted inPromotional Understanding Terminology

Promotional: New Hire Kits

More and more companies and organizations are beginning to honor and reward new employee hires by gifting them a kit/box containing various company/organization-branded gift items such as coffee mugs, caps,…
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Posted inPromotional, Understanding Terminology
Warehouse scene with shelves of items and groups of shipping boxes.
Posted inUnderstanding Terminology Warehousing & Distribution

Warehousing & Distribution: Pick and Pack, Part II

In Part I, we defined Pick and Pack and the four primary pick and pack strategies used in warehouse distribution systems. Today, we’ll talk briefly about customer expectations and the…
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Posted inUnderstanding Terminology, Warehousing & Distribution
Warehouse scene with shelves of items and groups of shipping boxes.
Posted inUnderstanding Terminology Warehousing & Distribution

Warehousing & Distribution: Pick and Pack, Part I

With the rise of eCommerce websites, the challenge of fulfilling and delivering orders received in a timely and affordable manner is an ongoing challenge. One popular method of order fulfillment…
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Posted inUnderstanding Terminology, Warehousing & Distribution
Display of paper sheets folded in trifold, z-fold, half-fold, accordion fold, gateway fold and roll fold.
Posted inPrinting Understanding Terminology

Printing Terminology: Common Folding Options

Once a document has been printed, it is often folded to make it easier to distribute and handle. Letters, flyers, pamphlets, and brochures are invariably folded using one of the…
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Posted inPrinting, Understanding Terminology
Two header cards with sombrero holes.
Posted inUnderstanding Terminology

Printing Terminology: Sombrero Hole

The nomenclature used in the printing industry can be colorful, confusing, obvious, or obscure. Today we’ll talk about one of the more obscure terms that references something people encounter on…
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Posted inUnderstanding Terminology
Printing Terminology: Reverse Printing
Posted inPrinting Understanding Terminology

Printing Terminology: Reverse Printing

In professional printing, reversing is a technique whereby ink is used to surround and outline graphics and/or text, while the paper itself provides the “color” of the item. It is…
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Posted inPrinting, Understanding Terminology

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